ALPHERA To Ease Transition To Electromobility With New Sustainable Used Car Finance

• ALPHERA Zero offsets carbon emissions from used hybrids and plug-in hybrids purchased on finance
• Exclusive partnership with BuyaCar to encourage used car buyers into electromobility
• Sustainable finance pilot programme to gauge customer demand and feedback

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ALPHERA Financial Services is partnering with online used car marketplace BuyaCar to launch ALPHERA Zero, a unique finance product that allows consumers to purchase a used hybrid or plug-in hybrid (PHEV) vehicle and offset all of its carbon emissions throughout their term of ownership – at no cost to them.

Spencer Halil, director at ALPHERA commented: “As the UK enters a new era of electromobility we want to help consumers with the transition into some form of electrified vehicle. ALPHERA Zero offers used car buyers the opportunity to fully exploit plug-in and hybrid technology for themselves while reducing their impact on the environment. Given public appetite for more sustainable ways of living and modes of travel, we expect ALPHERA Zero to be popular.”

ALPHERA is working with Hampshire-based sustainability experts Carbon Footprint to offset the emissions of vehicles financed through ALPHERA Zero through tree planting programmes. Specific offsetting requirements vary by customer, determined by their vehicle and agreed contractual mileage. If ALPHERA’s initial six-month partnership with BuyaCar proves to be successful with consumers, the company will explore options to expand the scheme.

As BMW Group’s independent motor finance division, ALPHERA’s focus on sustainability reflects the vision and responsibility of its parent company. One of the pioneers of battery-powered cars and electromobility, BMW Group is implementing key measures to help Europe become climate-neutral by 2050, with a focus on lowering vehicle emissions to meet Europe’s ambitious CO2 targets.

ALPHERA is also the sustainability Partner at the 2020 Credit Festival – a series of virtual events in November celebrating best-practice across various aspects of the finance industry.

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About ALPHERA Financial Services

Part of the BMW Group, the multiple award-winning ALPHERA Financial Services is based in Farnborough, Hampshire, and will celebrate its 15th anniversary in the UK market in 2021.

Founded on a customer-centric culture of innovation and a suite of market-leading commercial and consumer finance products, ALPHERA UK has grown consistently year-on-year and now supports nearly 2,000 broker, franchise and independent Partners for all marques (outside of BMW and MINI).

Taking a lead in the premium space, ALPHERA is the captive finance provider for Rolls-Royce Motor Cars Financial Services and Aston Martin Financial Services Worldwide, ALPHERA provides innovative vehicle finance solutions in more than 25 countries, including the USA, South Africa, Australia and Germany.

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