ALPHERA’s Innovative Incentive Scheme Unleashes Charity Drive

ALPHERA Financial Services is delighted to announce that the combined efforts of its Partners have already raised £2,500 for the charity Macmillan Cancer Support.

The major money-raising effort came about thanks to an innovative incentive scheme that empowers our Partners to focus on delivering class-leading customer service.

The programme, which runs until December 2017, is designed to support our dealer Partners in developing a deeper understanding of the customer journey, as well as gauging more accurately the consumer experience and point-of-sale techniques.

At the heart of the scheme is a survey sent to every customer who buys a vehicle utilising ALPHERA Financial Services. The survey provides valuable insights into their experience of taking out a finance agreement and explores the customer’s understanding of the finance package they have signed up to.

To encourage dealers to secure as much customer feedback as possible we have pledged to pay a £1 donation in support of Macmillan Cancer Support for every completed customer survey form.

We are delighted that we have already managed to raise a significant sum for such a worthwhile charity thanks to the dedicated efforts of our Partners. Not only is this enabling us to raise money for a great cause, but also provides valuable insights into the customer experience about how we can deliver a truly exceptional service in future. It’s a win-win.